Because we care about protecting the watchmaking heritage and watch owners : Horae is deeply committed to enhance security for watch authentication.
The Digital Product Passport links any physical watch to its digital counterparts, providing essential details about their origin, the product, the service history, and ownership. It also creates a durable connection between watch owners and brands, allowing both direct communication and simplifying access to all after sales services. Blockchain offers a transformative solution for watch brands to authenticate their timepieces. Through the blockchain's immutable ledger, each watch, be it new or vintage, can be given a unique, tamper-proof digital passport. This ensures every watch's provenance and authenticity are easily verifiable and remain unaltered, providing both the brand and the end consumer with confidence in the watch's pedigree. Discover how Horae's platform allows brands to easily create digital passports without technical knowledge, for both new or pre-owned watches.
From the issuance of the passport during the initial sale of the watch to the seamless transfer of ownership in the event of a resale, any change in ownership is meticulously recorded on the blockchain. A process seamlessly managed through the secured Horae solutions. Blockchain's unchangeable nature ensures secure, tamper-proof records, maintaining their integrity. Horae solutions streamline transfer management for brands and owners, making it seamless and reliable.
The authenticity of a watch's can be independently verified by anyone through the blockchain. By inputting the watch's details or passport number and cross-referencing it with the unchangeable blockchain record, one can ascertain strong evidence of the certificate's legitimacy and its untouched status. Horae solutions streamline the accessibility to this crucial information, making the verification process more straightforward. Watches furnished with blockchain-backed passports that are easily verifiable may command a higher resale value, as prospective buyers can readily confirm their authenticity, instilling greater confidence in their purchase.
The transparency inherent to blockchain cultivates trust among both buyers and sellers. Buyers can place their trust in the information accompanying a watch, given its endorsement by an unalterable blockchain ledger. With each transition of ownership, the blockchain updates ownership records, establishing an open and easily accessible chronicle of the watch's journey through various owners. This history can be publicly scrutinized by any prospective buyer through a mobile application, further enhancing transparency and confidence in the purchase.
